Turn Purple Campaign

The TURN PURPLE CAMPAIGN is working to prevent youth homelessness by raising awareness, uniting youth organizations, increasing advocacy, and heightening prevention efforts:

  • National awareness is being raised by literally turning the face of the nation purple in April 2007 to bring attention to the cause of children living on the streets - child abuse;
  • A coalition of youth oriented organizations is being built to stand vigilant in recognizing the signs of children in distress and provide them with resources;
  • A petition is being circulated to collect a million signatures of American's who recognize the problem of child abuse as a precursor to youth homelessness and seek to advocate for their needs; 
  • We are looking to impact the number of children who are running away by placing a Don't Runaway Card in the hands of 60,000+ students and provide them with our effective deterrence program.

The TURN PURPLE CAMPAIGN is a multi-tiered initiative driven to provide immediate assistance to children in need through a safe net-work of youth organizations, decrease the numbers of runaways, create a base of constituents who are looking to advocate for abused children, and heighten awareness that at-risk, homeless, and street kids are not "rebels without a cause" but survivors of abuse.  Ultimately the TURN PURPLE CAMPAIGN seeks to create a permanent systems change that reforms the way at-risk, homeless, and street youth are viewed and serviced in America.